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Planning application

4 Goddard Road East Ipswich Suffolk IP1 5NY

Granted Ipswich 23/00211/ADV Advert Application

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Installation of New Renault Fascia with Emblem and Letters (Sign 1), New Style Dacia Fascia (Sign 2), New Style Dacia Fascia (Sign 3), New Renault Fascia with Emblem and Letters (Sign 4), New Renault Fascia with Emblem and Letters (Sign 5), New Renault Totem Backlit graphic panels (Sign 6) New Dacia Totem image panels (Sign 7), New 12m Flagpoles with 6m Flags (Sign 8), New Mast on Renault and Dacia Test Drive Display area (Sign 9), New Directional (Sign 10), New Poster Unit on Headline Display Area (Sign 11).

As published by the council, reference 23/00211/ADV

Application record

Reference
23/00211/ADV
Type
Advert Application
Status
Approved/Conditions
Decision
Granted subject to conditions
Received
21 Mar 2023
Validated
21 Mar 2023
Decided
21 Apr 2023
Ward
WHITEHOUSE
Parish
Northwest Area
Postcode
IP1 5NY

Timeline

Dates from the published record

  1. 21 Mar 2023

    Received by Ipswich

  2. 21 Apr 2023

    Decision issued: Granted subject to conditions

  3. 26 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

15 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In Ipswich

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    8 May 2026 Advertising