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Planning application

P/2024/2917

187-189 Chiswick High Road, Chiswick, London, W4 2DR

Refused Hounslow Advertisement Application

Proposal

Installation of replacement internally illuminated projecting sign.

As published by the council, reference P/2024/2917

Timeline

Dates from the published record

  1. 2 Sep 2024

    Received by Hounslow

  2. 28 Oct 2024

    Decision issued: REFUSED

  3. 26 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • P/2026/0963 Awaiting decision

    Former Chiswick Police Station, Chiswick High Road, Chiswick, W4 2DU

    Installation of non illuminated advertisements to hoarding around the site.

    24 Mar 2026 68m away Advertising
  • P/2026/1608 Awaiting decision

    Former Chiswick Police Station,205-211 Chiswick High Road,London,W4 2DU

    Details of condition 6 (Drainage Design) and condition 8 (Piling Method Statement) submitted pursuant to planning permission P/2023/1632 date 31/05/2024 for Demolition of the former police station and the erection of two buildings ranging between one to six storeys, providing 50 extra care homes for the elderly with shared facilities, community space at ground floor, cycle parking, landscaping and ancillary works.

    29 May 2026 68m away Conditions
  • P/2026/2124 Awaiting decision

    Former Chiswick Police Station, 205-211 Chiswick High Road, London, W4 2DU

    Non material amendment to optimise the internal layouts for both residents and staff, to improve the buildability of the development, and to ensure compliance with current statutory requirements, technical standards and regulatory obligations of 00248/205-211/P1 (P/2023/1632) approved 31/05/2024

    21 Jul 2026 68m away Amendments
  • P/2026/0109 Awaiting decision

    Former Chiswick Police Station, 205-211 Chiswick High Road, Chiswick, London,W4 2DU

    Details of conditions 3 (remediation method statement), 16 (construction environmental management plan) and 23 (construction logistics plan) submitted pursuant to planning permission 00248/205-211/P1 (P/2023/1632) approved 31/05/2024 for the demolition of the former police station and the erection of two buildings ranging between one to six storeys, providing 50 extra care homes for the elderly with shared facilities, community space at ground floor, cycle parking, landscaping and ancillary works.

    13 Jan 2026 68m away Conditions
  • PAC/2024/3366 Granted

    2 Devonshire Road, Chiswick, W4 2HD

    Prior approval for the change use use of the upper floors into one self contained residential unit with ancillary works while retaining existing ground floor use

    27 Sep 2024 94m away Outline
  • P/2026/1644 Granted

    15A Devonshire Road, Chiswick, London, W4 2EU

    Replacement of the existing single glazed windows on the rear and front elevations with double glazed windows to match existing.

    3 Jun 2026 108m away Full applications

In Hounslow

  • P/2026/1596 Granted

    234 High Street,feltham,TW13 4GT

    Erection of a freestanding internally illuminated digital advertising sign and removal of existing freestanding advertising sign.

    28 May 2026 Advertising
  • P/2026/1594 Granted

    290 bath road,hounslow,TW4 7DN

    Erection of a freestanding internally illuminated digital advertising sign and removal of existing freestanding advertising sign.

    28 May 2026 Advertising
  • P/2026/1595 Refused

    West Hounslow Station,Bath Road, Hounslow, TW3 3DH

    Erection of a freestanding internally illuminated digital advertising sign

    28 May 2026 Advertising
  • P/2026/1355 Granted

    2 Chiswick High Road, Chiswick, London, W4 1TH

    Installation of two internally illuminated projecting hanging signs and three fascia signs with halo illuminated lettering.

    6 May 2026 Advertising
  • P/2026/1598 Granted

    178 Chiswick High Road,Chiswick,London,W4 1PR

    Installation of one externally illuminated fascia sign and one internally illuminated projecting sign.

    28 May 2026 Advertising