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Planning application

HW/ADV/21/00340

12 The Rows Harlow Essex CM20 1BZ

Granted Harlow Advertisement Consent

Proposal

Installation of 3 no. sections of new internally illuminated fascia panels and 2 no. new internally illuminated projecting signs to replace existing signage. Installation of 2 no. internal 46'' window digital screens, external facing. Installation of 2 no. new branded window vinyl films.

As published by the council, reference HW/ADV/21/00340

Timeline

Dates from the published record

  1. 11 Jun 2021

    Received by Harlow

  2. 4 Aug 2021

    Decision issued: Grant Advertisement Consent

  3. 29 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • HW/FUL/26/00033 Granted

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    Refurbishment of the Adams House facades including replacement shopfronts (including signage), windows, the clock, changes to facing materials, and associated works

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    12 Jun 2026 111m away Advertising
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  • HW/CND/26/00184 Status unknown

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    Application for approval of details reserved by condition 5 (Surface Water Drainage Maintenance Plan) of planning permission HW/OUT/22/00286 for Outline planning permission with all matters reserved other than access for the redevelopment of Harlow Bus Station, including a Transport Hub and Interchange which will consist of a transport hub building incorporating flexible spaces and amenities for passengers and staff, a cycle hub, 16 bus stands (incl. 1 Community Transport Bay and 1 Coach Bay) along with public realm improvements and landscaping.

    6 May 2026 170m away Conditions
  • HW/CND/26/00094 Status unknown

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    Application for approval of details reserved by condition 8 (Access, Parking and Turning Areas) and condition 9 (Cycle Parking and Wayfinding Signage) of planning permission HW/OUT/22/00286 for Outline planning permission with all matters reserved other than access for the redevelopment of Harlow Bus Station, including a Transport Hub and Interchange which will consist of a transport hub building incorporating flexible spaces and amenities for passengers and staff, a cycle hub, 16 bus stands (incl. 1 Community Transport Bay and 1 Coach Bay) along with public realm improvements and landscaping.

    6 Mar 2026 170m away Conditions
  • HW/FUL/26/00163 Awaiting decision

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In Harlow

  • HW/ADV/26/00204 Granted

    29 Broad Walk Harlow Essex CM20 1JF

    External signage - Fascia, Projection sign, ATM surround & window vinyl

    20 May 2026 Advertising
  • HW/ADV/26/00199 Granted

    GSK Icon Harlow Third Avenue Harlow Essex CM19 5AW

    Installation of mounted logo on side of building

    15 May 2026 Advertising
  • HW/ADV/26/00229 Status unknown

    1 - 4 Perry Road Harlow Essex CM18 7NS

    Retrospective advertisement consent is sort for installation of 2 no. illuminated fascia signs and 1 no. non-illuminated fascia sign

    15 Jun 2026 Advertising
  • HW/ADV/26/00222 Status unknown

    Esso Service Station Kitson Way Harlow Essex CM20 1DR

    Installation of internally illuminated 7-meter EV totem sign

    12 Jun 2026 Advertising
  • HW/ADV/26/00164 Awaiting decision

    30C Terminus Street Harlow Essex CM20 1EY

    Installation of 1 no. internally Illuminated fascia sign & 1 no. internally illuminated projecting sign

    21 Apr 2026 Advertising