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Planning application

21/00516/ADV

Advertising Station, Land At Daintons Self Storage Bristol Road Gloucester

Granted Gloucester Advert Application

Proposal

Modernisation of an advertising station, replacement of 2 x paper & paste 48 sheet displays with 1 x digital 48 sheet display.

As published by the council, reference 21/00516/ADV

Timeline

Dates from the published record

  1. 27 Apr 2021

    Received by Gloucester

  2. 28 Apr 2021

    Validated

    Checked as complete and ready for consideration.

  3. 18 Jun 2021

    Decision issued: Grant Consent for a period of five years

  4. 2 Aug 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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