Planning application
DC/21/01296/ADV
39-40 Cameron Walk Metro Centre Whickham NE11 9YR
Proposal
Installation of 2x Illuminated Aluminium tray signs and x2 poster cases to Front Elevation.
As published by the council, reference DC/21/01296/ADV
Timeline
Dates from the published record
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27 Oct 2021
Received by Gateshead
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21 Dec 2021
Decision issued: Withdrawn
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21 Jul 2026
Added to PlanIndex
What withdrawal means
The process from here
The applicant withdrew this application before the council decided it, so it carries no planning weight and no fee refund is automatic. Withdrawal often follows officer feedback that a refusal was likely.
The applicant is free to submit a revised application at any time, and many withdrawn schemes return in amended form, so the site is worth watching if the proposal affected you.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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DC/26/00389/FUL Awaiting decision
Unit 65C Metrocentre Gateshead
Change of use of Mall Space (Sui Generis) to Retail (Use Class E).
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DC/21/00669/ADV Decided
Metrocentre Gateshead NE11 9YG
Display of 12 internally illuminated and two non-illuminated fascia signs at various locations around main Metrocentre building.
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DC/26/00419/ADV Awaiting decision
Metrocentre Gateshead
The proposed advertisements form part of a wayfinding scheme, comprising new external totem signs, as well as car park fascia signs, around the Metrocentre complex.
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DC/21/00526/COU Granted
Metrocentre Unit 128 (Former Argos Unit) Lower Yellow Mall Gateshead NE11 9YG
Change of use from retail (use class E) to a mixed use comprising leisure uses including motorised vehicles (electric go karting) and food and drink (sui generis) with further ability to change to retail (use class E(a)) or food and drink (use class E(b)) within a 10 year period (revised description 07.06.2021)
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DC/26/00345/FUL Granted
Metro Centre Red Car Park Hollinside Road Gateshead NE11 9ZG
Creation of Electric Vehicle Charging Hub (EV Hub) and installation of ancillary electrical equipment (additional information received 13.07.2026)
Other advertising applications
In Gateshead
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DC/26/00408/ADV Decided
Winston House Durham Road Chester Le Street DH3 1HT
The installation of 1 illuminated top sign, 1 illuminated bottom sign and 1 illuminated logo panel.
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DC/26/00229/ADV Decided
409 Durham Road Gateshead NE9 5AN
Installation of 2no internally illuminated fascia signs and 1no externally illuminated projecting/hanging sign
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DC/26/00067/ADV Decided
2-3 Parsons Drive Ryton NE40 3RA
Display of two internally illuminated fascia signs and one internally illuminated projecting sign.
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DC/26/00507/ADV Awaiting decision
Hilton Newcastle Gateshead Bottle Bank Gateshead NE8 2AR
Installation of 3No Totem Signs (C, D, and E)
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DC/26/00349/ADV Refused
BP Express Shopping Ltd Lobley Hill Road Gateshead NE11 0BT
Erection of an illuminated small format advertising display