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Planning application

P/2017/01583

McDonalds Restaurant Centrum East Retail Park Eighth Avenue Burton upon Trent DE14 2WG

Granted East Staffordshire Advertisement Consent

Proposal

Display of internally illuminated directional sign, internally illuminated welcome sign, relocated internally illuminated pre-sell totem sign, 2 x rotating 2 bay triple totem signs with internally illuminated panels, Hero board with rotating internally illuminated display panel

As published by the council, reference P/2017/01583

Timeline

Dates from the published record

  1. 7 Dec 2017

    Received by East Staffordshire

  2. 16 Jan 2018

    Validated

    Checked as complete and ready for consideration.

  3. 8 Mar 2018

    Decision issued: Approved - Delegated

  4. 22 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • P/2017/01581 Granted

    McDonalds Restaurant Centrum East Retail Park Eighth Avenue Burton upon Trent DE14 2WG

    Refurbishment of restaurant to include the reconfiguration of the drive thru lane and car park to incorporate side by side ordering, formation of an island, 2 x Customer Order Display (COD) with canopies, height restrictor and single storey extensions to existing freezer/chiller area, food safe store and drive thru booths

    7 Dec 2017 0m away Full applications
  • P/2026/00770 Decided

    PETROL FILLING STATION WM MORRISON SUPERMARKETS LTD WELLINGTON ROAD BURTON UPON TRENT

    Installation of jet wash bays, a plant room, air unit bays, vacuum bays, lockers, and all other associated forecourt works including the removal of existing equipment

    26 May 2026 113m away Full applications
  • Former Littlewoods Distribution Centre Parkway Centrum 100 Burton Upon Trent Staffordshire DE14 2WG

    Discharge of condition 3 of planning permission P/2010/00191/JPM relating to erection of extensions to existing warehouse

    14 May 2010 118m away Conditions
  • P/2017/01636 Granted

    Bannatynes Health Club Centrum East Retail Park Eighth Avenue Burton upon Trent DE14 2WG

    Retention of two rapid electric vehicle charging stations and associated equipment within the car park

    20 Dec 2017 165m away Full applications
  • P/2018/00169 Granted

    Bannatynes Health Club Centrum East Retail Park Eighth Avenue Burton upon Trent DE14 2WG

    Formation of two additional parking spaces

    8 Feb 2018 165m away Full applications
  • P/2026/00801 Decided

    CAR PARK ADJACENT UNIT 4 BANNATYNES HEALTH CLUB CENTRUM EAST RETAIL PARK BURTON UPON TRENT DE14 2WG

    Installation of two new rapid EV charging bays and ancillary equipment including the removal of existing EV charging bays and equipment

    11 Jun 2026 165m away Full applications

In East Staffordshire

  • P/2026/00777 Decided

    THREE HORSE SHOES INN 2 STATION ROAD BARTON UNDER NEEDWOOD DE13 8DR

    Display of 2no. externally illuminated fascia signs, 1no. externally illuminated individual letters sign, 1no. externally illuminated hanging sign, 3no. externally illuminated wall mounted signs, 2no. externally illuminated poster cases, 4no up/down lights and 9no floodlights.

    2 Jul 2026 Advertising
  • P/2026/00449 Refused

    ADVERT TOTEM SIGN CARTERS SQUARE UTTOXETER

    Display of one double sided D6 internally illuminated display totem sign.

    20 Apr 2026 Advertising
  • P/2026/00743 Decided

    SAINSBURYS SUPERMARKETS LTD UPPER OUTWOODS ROAD BURTON UPON TRENT

    Display of 2x internally illuminated fascia signs, 1x internally illuminated totem sign, 3x non-illuminated single mounted pole signs, 2x non-illuminated dual mounted pole signs, 2x non-illuminated window vinyl signs, 1x non illuminated ATM surround signage

    16 Jun 2026 Advertising
  • P/2026/00768 Decided

    PIRELLI STADIUM BURTON ALBION FC PRINCESS WAY BURTON UPON TRENT DE13 0EN

    Display of 1 digital advertisement screen

    8 Jun 2026 Advertising
  • P/2026/00800 Decided

    31 DERBY STREET BURTON UPON TRENT DE14 2LD

    Retention of 1 externally illuminated individual letter & logo sign, 2 non-illuminated logo signs and 1 internally applied window display vinyl sign

    15 May 2026 Advertising