Planning application
25/01662/ADVT
Princes 7 Prince's Street London EC2R 8AQ
Proposal
Installation and display of one non-illuminated, double sided projecting sign measuring 500mm (height) x 700mm (width), displayed at a height of 3430mm above ground level.
As published by the council, reference 25/01662/ADVT
Timeline
Dates from the published record
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27 Nov 2025
Received by City of London
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28 Jan 2026
Validated
Checked as complete and ready for consideration.
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27 Mar 2026
Decision issued: Approved
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24 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
-
26/00680/MDC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of BREEAM New Construction Final Certificate pursuant to discharge Condition 7 of planning permission 22/00158/FULMAJ dated 18.01.2023.
-
23/00130/MDC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of details to partially discharge a Scheme of Protection (Construction) pursuant to Condition 14 (in part) of planning permission dated 18.01.2023 (ref: 22/00158/FULMAJ).
-
23/00131/MDC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of details to partially discharge a Scheme of Protection (Demolition) pursuant to Condition 14 (in part) of planning permission dated 18.01.2023 (ref: 22/00158/FULMAJ)
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23/00274/PODC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of the Local Procurement Strategy and the Local Training Skills and Job Brokerage Strategy (Demolition & Construction pursuant to Schedule 3 Paragraphs 2.1, 3.2 and 3.5 of the S106 Agreement dated 17 January 2023 (Planning Application Reference: 22/00158/FULMAJ).
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25/01415/MDC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of a Post-Construction Circular Economy Statement pursuant to Condition 6 of planning permission 22/00158/FULMAJ dated 18/01/2023.
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25/01417/MDC Granted
Princes Court 7 Prince's Street London EC2R 8AQ
Submission of a Fire and Emergency Escape Strategy pursuant to Condition 37 of planning permission 22/00158/FULMAJ dated 18/01/2023.
Other advertising applications
In City of London
-
26/00449/ADVT Granted
1 Old Jewry London EC2R 8DN
Installation and display of 7 No. non-illuminated hoarding advertisement measuring: (i) 1.4m wide x 2.45m high (ii) 38.8m wide x 245m high (iii) 3.16m wide x 2.45m high; (iv) 1.3m wide x 3m high (v) 23.9m wide x 3m high (vi) 1.8m wide x 3m high (vii) 1.45m wide x 2.45m high.
-
26/00800/ADVT Granted
Tower Place West Tower Place London EC3R 5BU
Installation and display of: (i) two internally illuminated fascia signs measuring 9150mm x 1000mm on the Eastern and Western elevation.
-
26/00333/ADVT Granted
9 Queen's Head Passage London EC4M 7DZ
Installation and display of one internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.8m above ground level.
-
26/00442/ADVT Granted
60 Moorgate London EC2R 6EL
Installation and display of: (i) three non illuminated fascia signs measuring 0.5m high by 3.2m wide and displayed 3m above ground level; (ii) two internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.55m above ground level; and (iii) one internally illuminated ATM surround measuring 1.6m high by 1.0m wide displayed at a height of 0.04m above ground level.
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26/00146/ADVT Granted
Bus Shelter Pavement Outside 57 - 60 Aldgate High Street London EC3N 1AL
Installation and display of one double sided internally illuminated digital advertisement measuring 2.10m high by 1.34m wide by 0.25m deep on bus shelter outside 57 - 60 Aldgate High Street.