Planning application
25/01518/ADVT
335 High Holborn London WC1V 7PX
Proposal
Installation and display of (i) one non-illuminated projecting sign measuring 600mm x 600mm displayed at a height of 3200mm above ground level; and (ii) twelve individually mounted non-illuminated letters, measuring 3000mm x 480mm positioned at a height of 3590mm above ground level.
As published by the council, reference 25/01518/ADVT
Timeline
Dates from the published record
-
4 Nov 2025
Received by City of London
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26 Nov 2025
Validated
Checked as complete and ready for consideration.
-
18 May 2026
Decision issued: Approved
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24 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/01517/LBC Granted
335 High Holborn London WC1V 7PX
Retention of shop fit-out and replacement signage.
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25/00962/LBC Awaiting decision
South Staple Inn Buildings London WC1V 7PZ
Installation of lift within stairwell.
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2015/0874/A Granted
High Holborn London WC1V
Display of 34 x lamp post banners in various locations along High Holborn.
-
2013/5651/A Granted
Procter House 100 - 110 High Holborn & 1-3 Procter Street London WC1V 6DW
Installation of 2 x internally illuminated fascia signs at ground floor level on Procter Street and High Holborn elevations
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2013/5507/P Granted
Procter House 100 - 110 High Holborn & 1-3 Procter Street London WC1V 6DW
Installation of metal balustrade to 6th floor roof for provision of terrace and installation of new door and canopy to ground floor entrance on Proctor Street.
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2024/0127/P Granted
30 - 33 Minories And Writers House 13 Haydon Street London EC3N 1PE
Demolition of existing building at 30-33 Minories and partial demolition of The Writers House and erection of a building comprising lower ground, one basement level and ground floor (with mezzanine) and 12 storeys above (69.005m AOD) for office use (Class E) and town centre uses (Classes E and Sui Generis). Refurbishment of Writers House, 13 Haydon Street for office use (Class E) and cultural/community uses (Classes F1, F2 and Sui Generis). Provision of new public realm, dedicated servicing bay, ancillary cycle parking and plant and other associated highway works.
Other advertising applications
In City of London
-
26/00449/ADVT Granted
1 Old Jewry London EC2R 8DN
Installation and display of 7 No. non-illuminated hoarding advertisement measuring: (i) 1.4m wide x 2.45m high (ii) 38.8m wide x 245m high (iii) 3.16m wide x 2.45m high; (iv) 1.3m wide x 3m high (v) 23.9m wide x 3m high (vi) 1.8m wide x 3m high (vii) 1.45m wide x 2.45m high.
-
26/00800/ADVT Granted
Tower Place West Tower Place London EC3R 5BU
Installation and display of: (i) two internally illuminated fascia signs measuring 9150mm x 1000mm on the Eastern and Western elevation.
-
26/00333/ADVT Granted
9 Queen's Head Passage London EC4M 7DZ
Installation and display of one internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.8m above ground level.
-
26/00442/ADVT Granted
60 Moorgate London EC2R 6EL
Installation and display of: (i) three non illuminated fascia signs measuring 0.5m high by 3.2m wide and displayed 3m above ground level; (ii) two internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.55m above ground level; and (iii) one internally illuminated ATM surround measuring 1.6m high by 1.0m wide displayed at a height of 0.04m above ground level.
-
26/00146/ADVT Granted
Bus Shelter Pavement Outside 57 - 60 Aldgate High Street London EC3N 1AL
Installation and display of one double sided internally illuminated digital advertisement measuring 2.10m high by 1.34m wide by 0.25m deep on bus shelter outside 57 - 60 Aldgate High Street.