Planning application
25/01297/ADVT
2 New Street Square London EC4A 3BF
Proposal
Installation and display of one illuminated projecting sign measuring 0.6 m in height, 0.6 m in width and displayed at a height of 2.45 m above ground level.
As published by the council, reference 25/01297/ADVT
Timeline
Dates from the published record
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22 Sep 2025
Received by City of London
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17 Nov 2025
Decision issued: Withdrawn
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24 Jul 2026
Added to PlanIndex
What withdrawal means
The process from here
The applicant withdrew this application before the council decided it, so it carries no planning weight and no fee refund is automatic. Withdrawal often follows officer feedback that a refusal was likely.
The applicant is free to submit a revised application at any time, and many withdrawn schemes return in amended form, so the site is worth watching if the proposal affected you.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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26/00848/FULL Awaiting decision
New Street Square London EC4A 3BF
Erection of a temporary structure incorporating an LED screen and associated seating for a temporary period between June 2026 and September 2026.
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24/00532/FULL Granted
New Street Square London EC4A 3BZ
Public realm improvement works including hard and soft landscaping, wayfinding/signage, replacement trees, installation of seating, re-location of existing public art features and associated works.
-
26/00523/FULL Awaiting decision
New Street Square London EC4A 3BZ
Application under Section 73 of the Town and Country Planning Act 1990 (as amended) to vary condition 8 (Approved Plans) of planning permission Ref. 24/00532/FULL to allow for the substitution of the approved drawings with an updated set reflecting the proposed amendments to i) Central Square - Omission of the south planter and seating, adjustment of planter layouts and details, replaced benches from stone to timber, ii) West Entrance Nevill Lane - Removal of planting between Nevill lane and Central Square, Planters shifted, seating relocated, iii) South Square Pemberton Row - Planters and Seating omitted, iv) East Entrance - Omission of planters.
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26/00780/ADVT Awaiting decision
4 Great New Street London EC4A 3BN
Installation and display of: (i) one internally illuminated fascia sign ['GREGGS'] measuring 2150mm x 500mm, (ii) one non-illuminated projecting sign measuring 600mm x 600mm at a height of 3.2m.
-
26/00725/FULL Awaiting decision
66 Shoe Lane London EC4A 3BQ
(i) Replacement of existing kitchen extract equipment; (ii) installation of one condenser unit and associated works; at roof level inside the existing plant enclosure
-
24/00629/MDC Granted
66 - 73 Shoe Lane London EC4A 3BQ
Submission of a management plan covering the details of the maintenance and management of the space including both hard and soft landscaping as well as litter collection and cleaning regimes pursuant to condition 4 of planning permission 23/00758/FULL dated 04/01/2024.
Other advertising applications
In City of London
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26/00449/ADVT Granted
1 Old Jewry London EC2R 8DN
Installation and display of 7 No. non-illuminated hoarding advertisement measuring: (i) 1.4m wide x 2.45m high (ii) 38.8m wide x 245m high (iii) 3.16m wide x 2.45m high; (iv) 1.3m wide x 3m high (v) 23.9m wide x 3m high (vi) 1.8m wide x 3m high (vii) 1.45m wide x 2.45m high.
-
26/00800/ADVT Granted
Tower Place West Tower Place London EC3R 5BU
Installation and display of: (i) two internally illuminated fascia signs measuring 9150mm x 1000mm on the Eastern and Western elevation.
-
26/00333/ADVT Granted
9 Queen's Head Passage London EC4M 7DZ
Installation and display of one internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.8m above ground level.
-
26/00442/ADVT Granted
60 Moorgate London EC2R 6EL
Installation and display of: (i) three non illuminated fascia signs measuring 0.5m high by 3.2m wide and displayed 3m above ground level; (ii) two internally illuminated projecting sign measuring 0.55m high by 0.55m wide and displayed 2.55m above ground level; and (iii) one internally illuminated ATM surround measuring 1.6m high by 1.0m wide displayed at a height of 0.04m above ground level.
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26/00146/ADVT Granted
Bus Shelter Pavement Outside 57 - 60 Aldgate High Street London EC3N 1AL
Installation and display of one double sided internally illuminated digital advertisement measuring 2.10m high by 1.34m wide by 0.25m deep on bus shelter outside 57 - 60 Aldgate High Street.