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Planning application

24/01239/ADV

Site At 89 Broomfield Road Chelmsford

Refused Chelmsford Advertising

Proposal

Proposed installation of illuminated advertising display stand

As published by the council, reference 24/01239/ADV

Timeline

Dates from the published record

  1. 28 Aug 2024

    Received by Chelmsford

  2. 17 Oct 2024

    Decision issued: Refused

  3. 23 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 09/00112/S73/1 Granted

    Site At 89 Broomfield Road Chelmsford

    Variation of condition 2 to approved planning application 09/00112/FUL (09/00112/FUL Reinstatement of petrol filling station forecourt, 2 no. 50,000 litre underground storage tanks, 4 no. dispensing pumps and islands, forecourt drainage and interceptor and concrete forecourt.). To allow the petrol filling station and shop to be used between the hours of 07:00 - 23:00 hours on Sundays, not including car wash, Click and Collect lookers and deliveries.

    29 Jul 2024 24m away Conditions
  • 23/00466/DOC/1 Granted

    ESSO Admiral 89 Broomfield Road Chelmsford CM1 1RY

    Condition 3 - Soft Landscaping, Condition 4 - External Lighting

    12 Aug 2024 26m away Conditions
  • 22/00919/FUL Withdrawn

    2 Westfield Avenue Chelmsford Essex CM1 1SF

    Part 2 Storey side and rear extension with single storey rear extension with Roof lights. Chimney removal

    18 May 2022 40m away Full applications
  • 20/00262/FUL Granted

    6 Westfield Avenue Chelmsford Essex CM1 1SF

    Resubmission of approved application for Single storey rear and first floor side extension over existing garage. Re-positioning of garage and single storey front extension to bring forward in line with canopy edge.

    27 Feb 2020 61m away Full applications
  • 19/01270/FUL Granted

    6 Westfield Avenue Chelmsford Essex CM1 1SF

    Single storey rear and first floor side extension over existing garage.

    17 Jul 2019 61m away Full applications
  • 19/01270/NMAT/1 Refused

    6 Westfield Avenue Chelmsford Essex CM1 1SF

    Non-material amendment to 19/01270/FUL - (Single storey rear and first floor side extension over existing garage). To re-position the garage and entrance hall forward by 1 meter to meet the canopy edge.

    16 Jan 2020 61m away Amendments

In Chelmsford

  • 26/00699/ADV Granted

    Storage King Brook Street Chelmsford CM1 1UQ

    Erection of 2no. internally illuminated freestanding totem signs at self storage unit

    28 May 2026 Advertising
  • 26/00694/ADV Awaiting decision

    The Anchor Runsell Green Danbury Chelmsford Essex CM3 4QZ

    Installation of replacement signs to include 1x new pictorial panel and 2x directional panels fitted to existing post, 2x sets of individual house name letters, 1x menu case, 1x door plaque, 1x welcome panel, 1x post mounted directional sign.

    21 Jul 2026 Advertising
  • 26/00968/ADV Awaiting decision

    BT Global Hub Sign At Backnang Square Chelmsford Essex

    Installation of 1No. BT Street Hub Unit and associated illuminated advertisement panels on either side of the unit

    15 Jul 2026 Advertising
  • 24/01707/DOC/5 Awaiting decision

    Falcon Bowling And Social Club Channels Drive Broomfield Chelmsford CM3 3FB

    Condition 7 - Breeam Condition 11 - Details of External Signage

    14 Jul 2026 Advertising
  • 26/00876/ADV Awaiting decision

    Barclays 40 - 41 High Street Chelmsford CM1 1BE

    x2 ATM Surround Collars.

    9 Jul 2026 Advertising