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Planning application

24/01879/ADV

49 Kings Road Basingstoke Hampshire RG22 6DJ

Granted Basingstoke and Deane Consent to display advertisements

Proposal

Non illuminated shop front fascia signage

As published by the council, reference 24/01879/ADV

Timeline

Dates from the published record

  1. 15 Aug 2024

    Received by Basingstoke and Deane

  2. 13 Sep 2024

    Validated

    Checked as complete and ready for consideration.

  3. 7 Nov 2024

    Decision issued: Granted

  4. 28 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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    17 Jan 2023 317m away Householder
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In Basingstoke and Deane

  • 26/00944/ADV Granted

    Rosewood Crockford Lane Chineham Basingstoke Hampshire RG24 8UT

    Display of 1 no. internally illuminated building name sign mounted on external facade of building

    8 May 2026 Advertising
  • 26/01309/ADV Awaiting decision

    Go Store Self Storage Lennox Road Basingstoke Hampshire RG22 4AP

    Display of various illuminated & non illuminated signage to building and 1 no. non illuminated directional road sign.

    26 Jun 2026 Advertising
  • 26/01220/ADV Awaiting decision

    Mildmay Veterinary Centre 13 Winchester Street Overton Hampshire RG25 3HR

    Display of 1 no. non illuminated fascia signage to replace existing

    12 Jun 2026 Advertising
  • 26/01175/ADV Awaiting decision

    Omoda Basingstoke Edison Road Basingstoke Hampshire RG21 6YH

    Display of 1 no. Illuminated 6m Omoda totem

    9 Jun 2026 Advertising
  • 26/00620/ADV Granted

    1 Chequers Road Basingstoke Hampshire RG21 7PU

    Display 2no. illuminated and non-illuminated fascia signs, to replace existing signs

    24 Mar 2026 Advertising