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Planning application

Ground And Part First Floor 23A Goat Lane Basingstoke RG21 7PZ

Refused Basingstoke and Deane 21/00167/ADV Consent to display advertisements

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Display of non illuminated fascia shop sign (retrospective)

As published by the council, reference 21/00167/ADV

Application record

Reference
21/00167/ADV
Type
Consent to display advertisements
Status
Decided
Decision
Refuse
Received
18 Jan 2021
Validated
18 Oct 2021
Decided
9 May 2022
Ward
Eastrop & Grove
Decision by
Delegated
Postcode
RG21 7PZ

Timeline

Dates from the published record

  1. 18 Jan 2021

    Received by Basingstoke and Deane

  2. 18 Oct 2021

    Validated

    Checked as complete and ready for consideration.

  3. 9 May 2022

    Decision issued: Refuse

  4. 2 Sep 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

9 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

In Basingstoke and Deane

  • 26/01765/ADV Awaiting decision

    Martins Of Basingstoke London Road Old Basing Hampshire RG24 7NZ

    Display of 2 x built up illuminated Alpine letters and logo fixed to building. 1 x Blue totem with illuminated 'ALPINE' logo. 1x Blue Alpine illuminated mini totem

    25 Aug 2026 Advertising
  • 26/00955/ADV Granted

    Tesco Chineham Shopping Centre Chineham Hampshire RG24 8BE

    Display of 1 no. projecting non-illuminated sign to front elevation and no. 1 vinyl applied to ATM externally illuminated

    11 May 2026 Advertising
  • 26/01220/ADV Granted

    Mildmay Veterinary Centre 13 Winchester Street Overton Hampshire RG25 3HR

    Display of 1 no. non illuminated fascia signage to replace existing

    12 Jun 2026 Advertising
  • 26/01592/ADV Awaiting decision

    5-7 Old Basing Mall Basingstoke Hampshire RG21 7AW

    Display of 1x internally illuminated fascia, 1x non illuminated blue fascia, 1x internally applied vinyl, 1x internally Applied Store directory, 1x 5mm ATM Dibond panel

    4 Aug 2026 Advertising
  • 26/01175/ADV Granted

    Omoda Basingstoke Edison Road Basingstoke Hampshire RG21 6YH

    Display of 1 no. Illuminated 6m Omoda totem

    9 Jun 2026 Advertising